Perls of wisdom in a sea of site mismanagement
What sort of tools does Berk have in mind? Perl scripts, for instance. A tiny technical team armed with Perl scripts and an Oracle database ran the first sites he worked on back in the mid-1990s. Berk recalls his fascination as he saw larger and larger teams implementing more and more complex platforms in the late 1990s and early 2000s to achieve essentially the same result.
Sounds about right.